• Unlocking Retail Media: Strategies, Trends, and the UK Perspective with Annie Symonds

    Unlocking Retail Media: Strategies, Trends, and the UK Perspective with Annie Symonds

    In this episode of Retail Media Unboxed, we sit down with Annie Symonds, Strategy Director at Initials CX, to explore the ever-evolving world of retail media. From breaking down its definition to discussing the latest trends, Annie shares expert insights on how brands can fully leverage retail media to drive conversions, build brand equity, and…

  • Retail Media Just Got More Exciting: Upshop and Swish Team Up to Transform Product Sampling

    Retail Media Just Got More Exciting: Upshop and Swish Team Up to Transform Product Sampling

    Retail media is booming, and the latest partnership between Upshop and Swish Brand Experiences is about to take it to the next level. Their game-changing collaboration is turning product sampling into a data-driven, revenue-generating retail media experience that benefits retailers, brands, and consumers alike. Why This Matters for Marketers Retail media is one of the…

  • Kroger Precision Marketing & The Future of Data-Driven Advertising

    Kroger Precision Marketing & The Future of Data-Driven Advertising

    In the inaugural episode of Retail Media Unboxed, we sit down with Cara Pratt, SVP, Kroger Precision Marketing at 84.51˚, to explore the evolution of retail media and its growing influence on the advertising industry. Cara breaks down how Kroger leverages data from its 96% loyalty-connected sales to create precision-targeted media strategies, why first-party data…

  • Best Buy Debuts Copilot+PCs in Stores, Showcasing AI Innovation

    Best Buy Debuts Copilot+PCs in Stores, Showcasing AI Innovation

    Best Buy has transformed its stores into hubs for the latest technology with the launch of Copilot+PCs, Microsoft’s cutting-edge AI-powered laptops. Available at over 1,000 Best Buy locations across North America, these devices promise to redefine computing with features like image generation, live-caption language translation, and AI-enhanced video calls. A Hands-On AI ExperienceThe in-store experience…

  • Kroger + Albertsons: A Grocery Retail Media Game-Changer

    Kroger + Albertsons: A Grocery Retail Media Game-Changer

    America’s grocery scene is on the brink of a shake-up as Kroger and Albertsons look to merge in a blockbuster $25 billion deal. This potential retail powerhouse could rival Walmart’s dominance, blending two titans into one. But what’s in it for shoppers? The Tech EdgeThis isn’t just about merging aisles of products—it’s a tech revolution.…

  • 7-Eleven’s Gulp Radio: A Retail Media Power Play

    7-Eleven’s Gulp Radio: A Retail Media Power Play

    Imagine turning your Slurpee run into an immersive audio advertising experience. That’s what 7-Eleven’s Gulp Radio is doing, expanding to become one of North America’s largest in-store audio networks. Already in over 4,000 stores, this platform uses localized, AI-powered messaging from retail media partner Qsic to engage 7-Eleven’s 13 million daily shoppers at the moment…

  • Introducing Retail Media Unboxed

    Introducing Retail Media Unboxed

    Welcome to Retail Media Unboxed—the podcast that goes behind the scenes of the fast-evolving retail media industry. In this 1-on-1 interview series, we sit down with top industry experts to unpack the trends, insights, and strategies shaping the future of retail and advertising. Whether you’re an advertiser looking to maximize ROI, a brand manager navigating…