Category: News
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Retail Media Just Got More Exciting: Upshop and Swish Team Up to Transform Product Sampling
Retail media is booming, and the latest partnership between Upshop and Swish Brand Experiences is about to take it to the next level. Their game-changing collaboration is turning product sampling into a data-driven, revenue-generating retail media experience that benefits retailers, brands, and consumers alike. Why This Matters for Marketers Retail media is one of the…
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Best Buy Debuts Copilot+PCs in Stores, Showcasing AI Innovation
Best Buy has transformed its stores into hubs for the latest technology with the launch of Copilot+PCs, Microsoft’s cutting-edge AI-powered laptops. Available at over 1,000 Best Buy locations across North America, these devices promise to redefine computing with features like image generation, live-caption language translation, and AI-enhanced video calls. A Hands-On AI ExperienceThe in-store experience…
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Kroger + Albertsons: A Grocery Retail Media Game-Changer
America’s grocery scene is on the brink of a shake-up as Kroger and Albertsons look to merge in a blockbuster $25 billion deal. This potential retail powerhouse could rival Walmart’s dominance, blending two titans into one. But what’s in it for shoppers? The Tech EdgeThis isn’t just about merging aisles of products—it’s a tech revolution.…
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7-Eleven’s Gulp Radio: A Retail Media Power Play
Imagine turning your Slurpee run into an immersive audio advertising experience. That’s what 7-Eleven’s Gulp Radio is doing, expanding to become one of North America’s largest in-store audio networks. Already in over 4,000 stores, this platform uses localized, AI-powered messaging from retail media partner Qsic to engage 7-Eleven’s 13 million daily shoppers at the moment…